In today's digital landscape, businesses have multiple video content delivery and communication options. This post compares three prominent platforms: Performedia Media Player, YouTube, and Zoom, each offering unique features for different business needs. Performedia Media Player: Performedia’s customizable media player gives you complete control over your event branding, unlike Zoom, where branding is limited. Plus, […]

For many B2B event organizers, content capture is often viewed as a costly and resource-intensive effort, especially under budget constraints. However, it doesn’t have to be that way. The upcoming episode of Performedia’s “Double Your Event’s Revenue!” webinar series will explore how capturing content can evolve from a cost center into a revenue generator. Webinar […]

A well-executed event registration system not only streamlines the attendee experience but also provides numerous benefits for organizers. Here are a few key advantages of implementing an efficient event registration process: Customization and Personalization: Advanced registration systems collect specific attendee information, enabling organizers to tailor the event experience. From dietary requirements to session preferences, this […]

Hybrid event planners are continually seeking cutting-edge technological solutions to deliver outstanding experiences for both physical and virtual attendees. Here are some leveraging innovative tools and platforms for fostering a sense of connection across diverse audiences: Immersive Reality Technologies: Augmented Reality (AR) and Virtual Reality (VR) offer immersive experiences that can transport attendees into interactive […]

One of the crucial things for an event to be successful is promotion. Event marketing has evolved over the years, and its dynamics have changed with changing social platforms and strategies. Event marketing today runs on technology, data, analytics, and creativity. These components result in effective event marketing of in-person, virtual, and hybrid events when […]

Excellent promo videos are the pillar of a successful event marketing campaign. They are an effective way to promote your event across versatile digital platforms. Your promo video is like a trailer for your upcoming event, and wouldn't you want the trailer to be exceptional?  Good promo videos significantly contribute to boosting the ROI of […]