Blog Posts

Combining the good features of both online and in-person events, hybrid events are the future of event planning. With new research showing that 63% of companies now have hybrid events in their portfolio, hybrid events are becoming more popular. Event planners therefore need to look for new ways to become profitable. In this article, we […]

As hybrid and virtual events become more popular, so do the event platforms designed to handle these events. However, having a top-notch event platform alone may not be enough to knock your next event out of the park. A key element of successful events is a dedicated, skilled event team. This article will explain why […]

Organizing hybrid and virtual events comes with peculiar challenges, especially for companies that have traditionally held physical events. But this does not mean that your attendees should feel any loss of quality from your event delivery. With the right event production company, you can give your audience a fantastic experience. This article shows how an […]

Learning, innovation, and improvement are crucial elements of creating better and better events. These vital concepts are addressed by design thinking, a technique that helps you exceed expectations consistently. In this article, we explain what design thinking is and how you can apply it to creating stellar events.  What is design thinking? Design thinking is […]

Although hybrid events became popular because of the pandemic, they have swiftly transitioned into the post-COVID economy. Businesses around the world have become used to the advantages they offer and are seeking to organize more of them. In this article, we show you how hybrid events bring savings and sustainability to your events. We also […]

Slowly, we have adjusted to the new normal brought by COVID, and so have our events and social gatherings. The past two years have shown that, with technology and planning, we can keep corporate engines running. Virtual events took over, reaching thousands of people worldwide.. But as society begins to ease back into pre-COVID norms, […]

First, let us start by saying this is NOT about how to be a major influencer in the online event world. This is about interactive and engaging content "players" - the kind both your onsite and online audiences should have at their fingertips during your events, of whatever sort. When you go from the general […]

Thank goodness we are finally returning to physical events. That's where we and our attendees want to be. But it always saddens me when I hear folks say "We're all going to be onsite, so we won't need any online stuff." Won't we?Prior to the pandemic, we used to remind reluctant organizers that for the average […]

As we finally shift from virtual to hybrid events, many organizers are looking at the costs of capture with a measure of appropriate dismay. But good news - it does NOT have to be so bad. The only truly bad outcome is if organizers forgo content capture completely, allowing all the hard work and investment […]

In the current world of hybrid and virtual events, for some the rule of thumb is that DIY (Do It Yourself) costs less, boutique turn-key service offerings cost more. And that's correct, typically, on its face. But if you consider some of the risks that DIY introduces - and some of the protections, as well as time […]