Blog Posts

Global Accessibility Awareness Day (GAAD), observed annually on the third Thursday of May, is a timely reminder of the importance of digital inclusivity. With over one billion people worldwide living with disabilities, it is essential for organizations to ensure their digital content, platforms, and communications are accessible to all. GAAD encourages businesses to recognize accessibility […]

As decision-makers, organizations are constantly looking for ways to align their business operations with larger environmental and social responsibility goals. Sustainability isn’t a side initiative anymore - it’s a core expectation from our customers, our employees, and their stakeholders. One of the biggest (and most overlooked) opportunities to make an impact? How do they host […]

15th of April stands as National American Sign Language (ASL) Day to honor the impact of ASL on culture and the way people connect and build community together. Reflecting on National ASL Day gives us a chance to understand the power of inclusive communication which enhances engagement and creates meaningful impact throughout business environments. Nearly […]

Economic uncertainty demands smart, strategic pivots — especially in the world of B2B event marketing. While the power of face-to-face interaction remains unmatched, in-person events must evolve to stay cost-effective, relevant, and results-driven. Here are seven actionable strategies to recession-proof your B2B event, while also incorporating hybrid event elements to maximize ROI, reach, and resilience: […]

In today’s digital world, accessibility isn’t just a nice-to-have—it’s a must. With hybrid and virtual events now the norm, making experiences truly inclusive is key to success. The best event platforms break down barriers, ensuring everyone—regardless of ability, language, or engagement needs—can fully participate, no matter where they are. AI-Powered Captioning: Eliminating Communication Barriers Real-time […]

Hybrid events are no longer just a trend—they are the new standard. With the ability to reach both in-person and virtual audiences, hybrid events offer increased flexibility, expanded reach, and greater ROI potential. But how do you measure success?  Without clear Key Performance Indicators (KPIs), it's impossible to determine whether your event truly delivered value.  […]

Hybrid events are redefining how brands connect with audiences worldwide. By blending the energy of in-person experiences with the accessibility of virtual participation, companies can break geographical barriers, maximize engagement, and build lasting relationships. This hybrid approach isn’t just a trend — it’s a strategic shift that allows brands to expand their reach, increase event […]

Virtual events have revolutionized how people connect, learn, and collaborate. Beyond convenience, they offer a powerful opportunity to break down barriers and enhance accessibility for attendees with diverse needs. By prioritizing accessibility, event organizers can engage a wider audience, foster inclusivity, and demonstrate their commitment to equality. Why Accessibility in Virtual Events Matters Accessibility in […]

As the benefits of hybrid events become widely recognized, the focus for event planners is shifting to effectively executing these events on a global scale. Combining in-person and virtual elements is no longer just about expanding reach—it’s about delivering seamless, engaging, and memorable experiences that resonate across diverse audiences.  Here’s how to plan and execute […]

As virtual events continue to thrive, accessibility has become a cornerstone of successful event planning. Inclusive virtual experiences are not just a legal or ethical obligation but a strategic decision that broadens your reach and strengthens your brand.  This article explores essential accessibility features and best practices to ensure your virtual event is welcoming and […]